

Welcome to Bassline
What We Do

Advocacy
We can help your organisation run campaigns, engage communities, navigate the political system and influence policy through evidence-based, creative advocacy.
Capacity Building
Workshop facilitation, media training and strategy development to help your organisation function better. Whether you need to improve internal communication or to enhance fundraising capacity, Bassline has a wide array of expertise to help your team achieve its potential.


Research & Insights
Narrative development should be evidence-based and contextual. Bassline offers bespoke language analysis and social research to help you better target your audience. In addition, our policy analysis, and political and media monitoring services will help you to stay ahead of the curve to run effective and compelling campaigns.
Strategic Planning
Successful organisations need to put a lot of thought into their strategic direction. This is done best with the help of expert external facilitators. Bassline Strategy's model provides clients with a multiannual strategic plan that reflects its core values. We run root-and-branch consultation processes among stakeholders, whether staff, service users, management, board members or funders.
We operate an inclusive ethos, so that participants feel a sense of ownership over their organisation's direction. We prioritise being adaptable and easy to work with throughout what can be a difficult process.

Services

Public Affairs
Political intelligence
Policy analysis
Legislative expertise
Stakeholder & community engagement
Lobbying

Organisational Development
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Interim management
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Internal communications
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Membership surveys & interviews
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Employee engagement
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Workshop facilitation
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Training
Strategic Communications
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Media relations
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Thought leadership
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Leadership profiling
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Ghostwriting & speechwriting
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Community relations
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Message & narrative testing
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Issues & reputation management

Research
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Qualitative audience research
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Opinion polling
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Language & discourse analysis
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Social listening
- Desk research
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Environmental scanning
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Political monitoring
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Media monitoring

About Bassline



Bassline Strategy is a consultancy dedicated to helping socially impactful organisations reach their audiences and their potential. Drawing on years of experience in policy, research, communications and politics, Bassline combines innovative research methods and a hands-on approach to advocacy to help clients navigate a changing landscape. The company has been highly commended for its work by the PRII and PRCA's Awards for Excellence in Public Relations.
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Bassline Strategy was founded by Managing Director David Kitching, who spent much of his career working with a leading EU think tank in Brussels, the Foundation for European Progressive Studies, followed by senior roles in social research, broadcast management, public affairs and PR in the UK and Ireland. Bassline seeks to combine this experience to provide an effective tool in evidence-led advocacy and strategic communication.
David's work constantly evolves to meet new needs and challenges, through professional training and strategic partnerships. This has included participation in the Global Messaging Fellowship, taught by messaging expert Anat Shenker Osorio, Hope-based Communications training by human rights campaigner Thomas Coombes and Interim Executive Training for NGO leaders, facilitated by CO3.
The Tara Building
11-15 Tara Street
Dublin 2
D02 RY83
Ireland
Satellite Offices
Brussels
Rue d'Arlon
1050 Brussels
London
Houghton Street
London WC2
Belfast
Bruce Street
Belfast BT2
Cork
Wellington Road
Cork City
Mayo
Lakeside Retail Park
Claremorris
Get in touch for more information about the services we offer, or with general enquiries.